22 March 2010

A happy portfolio director writes…

Guest blog by Andrew Vaughan, portfolio director at UBM Live, seen here at kbb Birmingham with Janine Smith, account director at the NEC.
This is my first kbb show as its Event Director, but I already feel like an old pro as the buzz surrounding the show has been going on for two years.

Generally the industry has seen kbb Birmingham as a fantastic opportunity to network and meet clients old and new, but I hope today will silence the show’s few critics – the floor has been packed with visitors, with some queuing from 9am this morning!

At the exhibitors' party last night I managed to speak to dozens of companies, and I’m pleased to report that they were as happy as me. Tired feet aside, they told me that the stands were full of eager visitors looking to source new products for the year ahead.

And there are plenty of those I can tell you. Every company has taken the show as a chance to launch new innovations, some showing hundreds of new products and some displaying just a few key items.

It looks like the show will be a great success, although only the next three days will tell. One things for sure, it’s bound to be better than my team’s performance at the kbbreview Quiz Night! Better luck next time team…

I hope you’ll take the time to visit the show during the next couple of days, after all, it only happens once every two years, and where else do you get the chance to see so many kbb brands under one roof?  Although I’ll probably be limping around the aisles by Wednesday!

Joking aside, it’s great to be onsite with so many happy exhibitors and visitors looking to the future with renewed confidence.

Here’s to the next kbb show…

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